Microsoft Teams has become the dominant collaboration platform for businesses worldwide, but many resellers and service providers are still struggling to fully monetise its potential.
The key to unlocking real revenue?
Shifting from selling standalone Teams telephony to offering a complete Unified Communications (UC) and omnichannel solution.
The key to unlocking real revenue?
Shifting from selling standalone Teams telephony to offering a complete Unified Communications (UC) and omnichannel solution.
The Changing Landscape of Teams Monetisation
As Teams adoption continues to grow, businesses are demanding more than just basic voice solutions. They need seamless integrations, enhanced customer engagement, and flexible solutions that scale with their needs. The most successful partners in the industry right now aren’t just selling Teams solely on it's own, instead, they’re selling value through a full UC and omnichannel approach.
Why a Full UC & Omnichannel Solution is the Game-Changer
Here’s why adding UC and omnichannel solutions to your portfolio is the #1 strategy to monetise Teams effectively:
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Higher Customer Retention
Offering a comprehensive solution means businesses rely on you for more than just telephony. By bundling in messaging, video, contact centre, and CRM integrations, you become an indispensable technology partner rather than just a provider.
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Increased Revenue Per User
A full Teams UC offering allows you to upsell and cross-sell additional services. Whether it’s call analytics, AI-driven automation, or advanced collaboration tools - maximising your revenue from each client.
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Differentiation in a Crowded Market
Many resellers are still pushing traditional Teams voice solutions, but a full UC and omnichannel package gives you a competitive edge. Businesses are actively looking for providers who can help them unify their communication stack and improve productivity.
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Faster Sales Cycles & Easier Deployment
With the right technology stack, deploying a complete UC solution can be faster and more scalable than piecing together multiple vendors. The most successful partners today are those who can provide a streamlined, cost-effective deployment that meets business needs without complexity.
How Conversant’s Partner Program Helps You Succeed
At Conversant, we help our partners take advantage of this with C360 - our all-in-one UC and omnichannel solution designed for Microsoft Teams. As a Conversant partner, you’re able to:
- Expand your portfolio with a market-leading solution.
- Access expert consulting to optimise your sales strategy
- Benefit from quick deployment and high-margin opportunities
- Offer clients a seamless, scalable Teams experience
Now is the time to evolve your Teams offering and stay ahead of the competition. Join the Conversant Partner Program today and start maximising your Teams revenue potential!
